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Over the past ten years, the Yellowstone National Park has seen an increase in its visitation numbers. With a 21% leap between 2014 and 2016, they now top the four million mark.
Faced with this massive influx, the park has undertaken a long-term-study aimed at reconciling visitor access with the protection of its outstanding natural resources.
This project is in tune with the Michelin Corporate Foundation’s strategy for sustainable mobility and tourism. Yellowstone Park Foundation and its partners, AT Kearney and Sagility, visited the site in 2016 to identify the problems linked to increased visitor numbers. From what they observed they decided to launch a study to build a simulation model of traffic flows around Canyon Village, a main tourist location and focus of the crowds and congestion. The study will lead to informed decisions being made and action plans drawn up. The study originates from two initiatives conducted by the park in 2016. A large-scale survey of visitors was undertaken and data collected on their movements within the park. The results of the simulation will give support to the work planned over the long term at Yellowstone Park.
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